Now available with select Medicare, Medicare Advantage, and other health plans.

Live more of the life you want Lore helps you think more clearly about the situations and decisions shaping everyday life.

Download on the App Store Get it on Google Play
Illustration of LoreBot, the conversational assistant in the Lore app
The Pull of Life

Life pulls us in all kinds of directions.

That conversation that didn't go quite the way you wanted. A decision you keep second-guessing. The forty minutes you lost to the social media void.

How it works

People bring everyday situations into Lore — conversations, decisions, routines, and moments they keep thinking about. Lore asks questions that help them notice what matters and where they want to go from there.

It starts with LoreBot. You bring something you're thinking through, and it asks questions that help you see things differently. By the end, you leave with a better sense of what to do.

Then there's the Lore community — people sharing what they're working through and what they've learned along the way. Compare notes. See what fits.

Over time, those small moments start adding up differently. When your days start lining up with what actually matters to you, you can feel the shift.

A conversation with Lore

Between Work and Home

A lot of things are built to move you

The Grocery Store.

You walked in for chicken and spinach. You left with a cart full of things you didn't plan for, didn't need, and kind of regret.

The Mechanic.

You had questions. Real ones. But the conversation moved fast, and you found yourself saying “sounds good” to a plan you didn't fully understand.

The Phone.

You picked it up to set a reminder. Forty minutes later you're watching a video about a guy restoring a boat.

When more days go the way you intended, it adds up.

Over time, that shows up in real ways — your finances, your relationships, your health. Lore and its partners share real savings back with you, including rewards like gift cards for groceries and other everyday purchases.

Your decisions.

Your life.

Your Lore.

When your decisions start to line up, life feels different.

Try it and see

Download on the App Store Get it on Google Play